Privacy Policy

Last updated: January 2025

At Good Roots, we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and join our waitlist. This policy will be updated when we launch our mobile application.

Information We Collect

During our pre-launch phase, we collect minimal information:

  • Email address (when you join our waitlist)
  • Basic website analytics (pages visited, device type, location)
  • Information you voluntarily provide when contacting us

When our application launches, we will collect additional information necessary to provide our services. We will update this policy and notify waitlist members before the app is available.

How We Use Your Information

We use the information we collect to:

  • Send you updates about our launch and product development
  • Provide early access opportunities to waitlist members
  • Improve our website and understand user interest
  • Respond to your inquiries and provide support
  • Comply with legal obligations

Data Security

We implement appropriate technical and organizational measures to protect your personal information. All data is encrypted in transit and at rest. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

Data Sharing

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following limited circumstances:

  • With your explicit consent
  • With trusted service providers who help us operate our website and send communications (e.g., email service providers, website hosting)
  • To comply with legal obligations or protect our rights
  • In connection with a business transfer or acquisition

All third-party service providers are bound by strict confidentiality agreements and are prohibited from using your information for any purpose other than providing services to Good Roots.

Your Rights

You have the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your email from our waitlist at any time
  • Unsubscribe from our email communications (via the unsubscribe link in any email)
  • Ask questions about how we handle your data

To exercise any of these rights, please contact us at privacy@maternalhealth.ai

Children's Privacy

Good Roots is intended for use by adults and expectant mothers. We do not knowingly collect personal information from children under 13 years of age.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date.

Contact Us

If you have questions about this Privacy Policy, please contact us at:
privacy@maternalhealth.ai

Pre-Launch Notice: This privacy policy reflects our current practices during the waitlist phase. When we launch our mobile application, we will update this policy to reflect the additional data we collect and how we use it to provide our services. All waitlist members will be notified of any policy updates before the app launches.